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Matt Katz, Managing Partner and Head of Retail & Consumer Packaged Goods spoke with Retail Dive about how the retail environment has changed in the past few months and strategies retailers can take to make a successful turnaround this upcoming year. He notes how important it is to make an actionable plan for the future that accounts for recent market shifts, “You’ve had a decade of evolution in the last eight months. And so the look back into the rearview mirror in my mind isn’t the healthiest way to think about this.”
He shared that a focus on customer experience is key now more than ever stating, “It’s the same story that’s been playing out, which is how do you stay relevant with the consumer and provide that consumer with choice availability and service?”
Read the full article here.
Matt Katz serves as a Managing Partner and heads the Retail & Consumer Packaged Goods and Private Equity practices at SSA & Company