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Etsy’s recent purchase of the popular Gen-Z resale app Depop is a sign of increasing standards and growing competition in the resale category. Vice President Chris Ventry shared his insights with Business of Fashion on how other players in the sector can stay competitive in a changing market and what this purchase means for the sector as a whole.
Chris looks to the future of the resale industry stating, “As the resale market grows, Depop’s new ownership will no doubt raise the bar. This means every player from The RealReal to eBay will be pressured to provide better service, lower prices for buyers as well as sellers, savvier marketing and more exclusive product offerings.”
Read all of Chris’s insights in the full article here.
Chris Ventry serves as a Vice President in the Retail & Consumer Packaged Goods practice at SSA & Company